Frequently Asked Questions
What are AI-simulated interviews?
An AI plays the journalist: well-prepared, stubborn, and tireless. More rehearsals and tougher follow-up questions, without booking a studio.
The spokesperson answers in real-time and can run the same interview over and over again until the answers stick. Afterwards, we review what held up, where the message was lost, and which follow-up questions hurt.
It does not replace a real interview with a real journalist. It makes the rehearsal so cheap that it actually happens, which is the most common reason why media training fails to have an impact.